  THE OS/2 WARP WEEKLY - A production of PSP Worldwide Marketing Support
         Covering information relevant to OS/2 Warp and LAN Server
                 ISSUE 43 - 12/1/95 (A real collector's item)

 The OS/2 Warp Weekly and OS/2 Warp Monthly Newsletters are available
 on the Internet at http://www.austin.ibm.com/pspinfo/newsletters.html

                        CONTENTS

 1. IBM PLANS FOR OS/2 GET POSITIVE REACTION FROM ANALYSTS
 2. NEW OS/2 ADS TARGET BANKING AND INSURANCE INDUSTRIES
 3. PERSONAL SOFTWARE SERVICES NOW ON THE INTERNET
 4. JUST ADD OS/2 WARP FAQS
 5. HYPERVIEW GOES PM
 6. SYNTEGRATION INTRODUCES TRAVELING WORKPLACE
 7. DATAQUEST RE-FORECASTS WINDOWS 95
 8. WINDOWS 95 NOT THE FIRST CHOICE FOR MULTIMEDIA APPS
 9. WARP'D HUMOR

... WARNING:  The following articles are classified IBM CONFIDENTIAL ...
... because it is not appropriate to share any of them with customers ..

10. ANTI-MICROSOFT AMMO NOW AVAILABLE
11. GARTNER GROUP TO ACQUIRE DATAQUEST
12. KEEPING UP WITH THE JONESES OR WHOEVER
13. NEW INFORMATION ON MKTTOOLS RELEVANT TO OS/2 AND LAN SYSTEMS

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1.       IBM PLANS FOR OS/2 GET POSITIVE REACTION FROM ANALYSTS

IBM's plans and strategy for OS/2, as outlined by John W. Thompson at
Comdex, were very enthusiastically received by industry analysts.

The Dataquest analyst thought John W. Thompson was the first IBMer in a
long while to give a clear statement of direction for OS/2.  He felt the
steps were all in the right direction.  With the right direction set,
the only question the analyst raised was whether IBM can move as fast as
it needs to both with OS/2 and the software from Lotus.

Absolutely, we can and we will



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2.        NEW OS/2 ADS TARGET BANKING AND INSURANCE INDUSTRIES

Two new ads were released on November 27, 1995 that introduce a new
layout style for the OS/2 Warp Capabilities Campaign.  This new style
features a pull-down menu which delivers the headline.

Targeting the banking and insurance industries, they demonstrate
industries around the world that use OS/2 to run their mission critical
applications.

The banking ad features a small boy with his jar of coins.  The pull-
down menu states:

"It's his life savings.
All six years of it.
It goes into the bank and gets processed into the system.
Along with 123,441 other transactions.
Will it be handled with the same accuracy as a million-dollar deposit?
Absolutely. The bank has an account with OS/2."

The insurance ad pictures an exterior shot of a flooded house with a man
floating by in his boat. The pull-down menu states:

"The flood was unexpected.
The flood of insurance claims was very expected.
Adjustors worked around the clock.
Data poured into the systems.
Checks had to go out immediately.
Good thing the insurance companies were covered by OS/2."

The promise made by these ads is that "OS/2 is the operating system of
choice when mission critical computing is the issue."  A healthcare
industry ad and a multi-industry ad are also planned.  These ads seek to
reaffirm IBM's support of OS/2 and will also segue into the launch of
OS/2 Warp Server.

Look for these ads in IT, insurance, banking and business press.  They
will appear only in the U.S. in '95, with a possibility of world wide
roll-out in '96.

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3.          PERSONAL SOFTWARE SERVICES NOW ON THE INTERNET

IBM Personal Software Services has a home page on the Internet available
through the World Wide Web.  The URL for this site is:
http://ps.software.ibm.com

This homepage supports all the software products included in the
Personal Systems Support Family (OS/2, OS/2 Warp, PCDOS, LAN,
Communications Manager, and all the other applications running on this
platform).  The Personal Software Services Home Page provides technical
assistance to customers via the Internet.

The following features are available to assist with problem
determination and resolution:



* Technical Information, Hints and Tips
     -  a compilation of technical information and closed APARs
        (Authorized Program Analysis Reports) which can be keyword-
        searched using a powerful search engine, or downloaded to your
        system

*  Publicly-Available Fix Packages and Device Drivers
     -  an accumulation of device drivers and fix packages for the
        products on this platform

*  Exchange of Files
     -  an FTP site to exchange files with a technical support
        representative while working on a specific problem (ie, traces,
        dumps, etc.)

If you are a United States customer, and you have purchased a Support
Line contract, you can submit requests for technical assistance by
presenting your customer number and personal identification number(PIN).
You will be prompted to select a product, then submit a full description
of your problem.  A problem management record (PMR) is created in our
problem tracking database and sent to the appropriate support center for
that product.  The technical support representatives updates the problem
record, and the full text is then returned to you via E-mail.  Sign on
to the system and take a look

If you don't know your customer number or PIN, and you have purchased or
want to purchase a Support Line contract, contact the Personal Systems
SupportFamily Marketing Center at 1-800-799-7765.

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4.                  JUST ADD OS/2 WARP FAQS

The overwhelming interest in the JUST ADD OS/2 WARP kit over the last
few weeks has been most gratifying.  Our Web server has been extremely
active with downloads ("on its knees" is a phrase that comes to mind).
The entire run of diskette packages has been distributed, and the crew
at Comdex came home empty handed after giving out lots of free CD-ROM
copies in Las Vegas.

With the all the activity on the downloads and 800#, it was inevitable
that some questions arise about the kit.  We have responded with a
Frequently Asked Questions (FAQ) package that includes the most common
questions asked over the first several weeks.

You can find the "Just Add OS/2 Warp FAQ" package in the following
locations:

MKTTOOLS -- Enter TOOLCAT MKTTOOLS at your command line.  Search for
DRKFAQ package, and press PF4 to get the package.

Compuserve -- OS2USER Library, PSP Marketing section

PSP Communications Database, a Lotus Notes database replicated worldwide
by M&S.

If you are unable to access the document at any of the above locations,
please contact the PSP Electronic Marketing Communications Group at
AUSVM1(PSPINFO).



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5.                         HYPERVIEW GOES PM

The developer of the HyperView file viewer program announced an all new
version for OS/2 Presentation Manager.  The HyperView package includes
both the new PM version 3.0 as well as the classic text mode edition.

HyperView is a high performance file viewer with special features for
isolating and extracting information from word processing and text
files.  It reads popular word processing formats, ASCII text files, and
files compressed in the ZIP format.  Word processing files in ZIP
archives are automatically converted to text.

With HyperView, you focus quickly on pertinent information.  HyperView's
search function lets you tag all lines of text containing a matching
search string.  Text may also be tagged and untagged manually.  Tagged
lines are viewed in a separate window and displayed simultaneously--in
context--in the main text window.

These are some of HyperView's features:

 o  Automatically recognizes and reads popular word processing formats,
    including:
    Ami Pro, Clearlook, DeScribe, Microsoft Word for Windows,
    WordPerfect

 o  Automatically recognizes compressed files in the ZIP format.  Works
    in tandem with Info-ZIP's UNZIP.EXE to view compressed files
    directly, without making a copy on your hard drive.  Compressed
    files with long file names and names with spaces may be viewed even
    on non-HPFS drives.

 o  Tag and untag lines of text manually or automatically, from the
    search dialog.

 o  View files in full screen, condensed, or split screen views.

 o  Can be used as a file viewer with you favorite file manager.

 o  All or part of a file may be gathered and copied or appended to the
    OS/2 clipboard or to a file.

 o Directory listing to pick file for viewing and to navigate file
   system.

 o Supports long file names and names with spaces.

 o Case insensitive searches may be performed in any language.


HyperView is distributed as shareware software.  The registration fee is
$35(US) for individuals.  Quantity pricing is available.

You can find an evaluation copy of the current version of HyperView at
the following sites:

 ftp://os2.nmsu.edu/os2/editors

 http://www.wilmington.net/bmtmicro/



 OS/2 Shareware BBS            (703-385-4325)

 CompuServe                    OS2SHARE Forum / Library 1

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6.             SYNTEGRATION INTRODUCES TRAVELING WORKPLACE

Syntegration has released its newest product, TRAVELING WORKPLACE.  This
useful tool can backup, restore, create and manage OS/2 Workplace
images.  Users can save these images on a floppy drive, local hard drive
or network file server.

TRAVELING WORKPLACE automatically saves the files that define the OS/2
Desktop settings and icons on an OS/2 desktop.  Users can select
additional to save with the workplace image.  These additional files
will then be recovered when an archive set is restored.

TRAVELING WORKPLACE also allow users to backup a desktop on one
workstation and restore it on another.  With this capability, users can
move from one workstation to another and still use their own desktop.

If you want to maintain different desktops for each user who accesses a
workstation, TRAVELING WORKPLACE can immediately restore a workplace
image.  You don't have to shut down and restart your computer to make
the restored workplace active.

TRAVELING WORKPLACE allows users to create and maintain up to 36 on-line
desktops.  Users can then switch between these desktops instead of
restoring a workplace.  The switching mechanism is much faster than
restoring.

End users can share their workstation with their children and others
without giving them access to sensitive applications.  For instance, you
can configure a games-only workplace.  Network administrators can
provide different workplaces for each user or user group and manage them
without taking a trip to the workstation.

You can order TRAVELING WORKPLACE through retail channels in the U.S.,
Canada and Europe or directly from Syntegration.  The cost is $59.95.

     For more information write or call:
     Syntegration, 3811 Schaefer Avenue #J, Chino, CA 91710.
     Phone 1-909-464-9450, Fax 1-909-627-3541
     Internet  73707.3331@compuserve.com

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7.               DATAQUEST RE-FORECASTS WINDOWS 95

Dataquest has lowered their 1995 Windows 95 forecast to 26.4 million
(16.4 million installed, 10 million remaining in the distribution
channels), down from the 30 million the company originally forecast in
late August.

In less than three months, Dataquest has gone from expecting end users
to purchase and install 14 million units in the "first few weeks after
the August 24 launch" to 16.4 million for all of 1995 - a very
significant reduction



  "The lower forecast is due to two factors:  It is an artifact of
  forecasting a product at a time when it was not yet in the market and
  when the final shipment date had not yet been set, and Dataquest is
  taking a more conservative view of the holiday season at this time,"
  said Director and Principal Analyst Paul Cubbage.

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8.          WINDOWS 95 NOT THE FIRST CHOICE FOR MULTIMEDIA APPS

According to a study conducted by InfoTech, most business users won't be
looking to Windows 95 right away for multimedia applications.  Business
users are troubled by Windows 95's memory requirements and its problems
with some software drivers needed to run multimedia programs.

To get multimedia applications to work, users must install drivers for
CD-ROM drives and accelerator cards for graphics, video and sound.

"For multimedia, there will be less direct benefits with Windows 95
because you still have the overhead of Windows on the system,'' said
Julie Schwerin, president of Vermont-based InfoTech, Inc.

Business use makes up about 80% of multimedia applications.  Most
businesses use these applications for sales, training and marketing.

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9.                                WARP'D HUMOR

"The concept is interesting and well-formed, but in order to earn better
than a 'C,' the idea must be feasible."
   - A Yale University management professor in response to a paper
     written by Fred Smith, founder of Federal Express, proposing a
     reliable overnight delivery service.

"Who the hell wants to hear actors talk?"
   - H.M. Warner, Warner Brothers, 1927.


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    ..WARNING:  The following articles are classified IBM CONFIDENTIAL..
... because it is not appropriate to share any of them with customers ..

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10.               ANTI-MICROSOFT AMMO NOW AVAILABLE

The new Microsoft Information Database is now available on the IBM
Client/Server Advisor System.  To get the Advisor System, contact the
IBM C/S Advisor Team at GDLVM7(CSADVISE), USA tie 852-3792;
(607)752-3792.  Or, you can get it from the internal homepage, at URL:

                  http://w3.endicott.ibm.com

Why a Database About Microsoft?
      To provide IBM Marketing with the necessary information to effectively
      compete against Microsoft.



What's In It?
      White papers, presentations, articles, competitive analyses
      about Microsoft products, strategies, and business objectives.

How's the Information Organized?
      IBM Battlekits:
          - Battle Overview
          - Desktop
          - Line Of Business Application Development
          - Network Centric Computing
          - Server
          - Workgroup Computing
      Competitive Categories:
          - Systems Management
          - Open vs. Closed Architectures
          - Application Development
          - Communications Servers
          - Windows 95
          - Windows NT
          - Channels and Resellers
          - Workgroup/Mail
          - Object Technology

Where'd the Info Come From?
      From sources across IBM, compiled by the Microsoft Project
      Office in Somers, NY.

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11.            GARTNER GROUP TO ACQUIRE DATAQUEST

Gartner Group, an information technology advisory and market research
company, has reached an agreement to acquire Dataquest, an IT market
research and consulting firm.

Dataquest is a unit of the The Dun & Bradstreet Corporation.

"This exciting acquisition will bring substantial benefits to our
clients and to the IT marketplace," stated Manny Fernandez, chairman,
president and CEO of Gartner Group.  "Strategically, we believe that
Dataquest's extensive coverage of the IT vendor market forms a perfect
complement to our services which are targeted at users of IT.  The
enormous intellectual capital now under our umbrella further cements our
position as the leader in IT advisory services."

Dataquest publishes subscription-based research concentrating on
quantitative market research, statistical analysis, growth projections
and market share rankings of manufacturers and vendors of IT.  The
company's research provides worldwide market coverage on computer
systems and peripherals, document management, semiconductors, services
and support, online, multimedia and software, and telecommunications
sectors of the IT industry.  Dataquest has research centers in the
United States, Europe and the Asia/Pacific region.

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12.            KEEPING UP WITH THE JONESES OR WHOMEVER

At Comdex the week before last, Bill Gates said that future versions of


Microsoft Office will include direct links to the Internet and other
communication features.  Gates plans to make the suite into a home base
for nearly all computing activities, including the kind of interpersonal
communication that is currently the province of Lotus Notes.

Bill Gates announced that the proceeds from his new book, "The Road
Ahead," will fund a project to bring computer technology to 22 schools.
Analysts believe this announcement is a sign that the firm is taking aim
at the $4 billion educational materials market.

Netscape plans to announce the availability of an Internet e-mail server
for Windows NT, Solaris, and Sun OS by year's end.  Licensed from
software.com, in Santa Barbara, Calif., the Netscape Mail Server is
Netscape's latest effort to position its Internet software offerings as
tools for intracompany groupware applications.

Novell has pushed back the ship date of its GroupWise XTD messaging
server from April 1996 until "late spring" 1996.  But when it finally
ship the client/server messaging upgrade, Novell plans to bundle it with
NetWare.  "The goal is to make GroupWise part of every NetWare 4.1
sale," said Stewart Nelson, vice president and general manager of
Novell's groupware division.  "GroupWise is an extension of NetWare 4.1.

At its annual OEM briefing, Microsoft instructed hardware vendors this
week on how they should design their PC hardware to be fully compatible
with Windows 96, code-named Nashville.  The standard, which Microsoft
calls PC96, will require hardware with more RAM, bigger hard drives, and
more peripheral drivers.

Novell now plans to release a beta version of its network browser engine
and shell next month.  The Ferret browser shell and the Corsair engine,
designed to browse networks and the Internet, may be available at first
only on a development kit CD ROM, Novell officials said.  The company
still plans to make a version of Corsair available for free on the
World-Wide Web, however.

Novell is looking for a buyer for its business applications division
that would maintain the group as an independent company, rather than
having it become a subsidiary or division of an existing firm.

Microsoft will extend its standard, no-charge technical-support hours in
the United States for Microsoft Home products, as well as the Microsoft
Windows 95 operating system, during the Christmas and New Year's
holidays.

Microsoft claims that Microsoft Network now has more than 525,000
subscribers -- making it the fourth largest commercial online service.
The company plans to expand the number of local dial-up sites from 80
now to 150 by year's end.

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13.  NEW INFORMATION ON MKTTOOLS RELEVANT TO OS/2 AND LAN SYSTEMS

  Package: W95BRF    version 1 released 95/11/29
  "OS/2 Warp, Windows95 and WindowsNT - A Comparison"
  Written by Valerie Jackson (VJACK at BCRNOTES)
  "Feature and function comparison of OS/2 Warp, WindowsNT, Windows9
  5."



  Package: SVOS2DEM  version 1.0 released 95/11/27
  "SystemView for OS/2 Overview Demonstration Script"
  Written by Michael Fiedler (FIEDLER at RALVM14)
  "A script to familiarize you with the features and functions of
  SystemView for OS/2 and to provide you with some scenarios to use
  while demonstrating the product."

  Package: SYSV_OS2  version 1.6 released 95/11/22
  "SystemView OS/2 Product Summaries"
  Written by Chris Gray (GRAYC at CANVM2)
  "ASCII Text Files. 1-page summaries of available and soon to be
  available SystemView OS/2 products. Covers the nature of the
  application, features, prerequisites, and benefits to the customer."

  Package: SVOS2KIT  version 1.0 released 95/11/20
  "SystemView for OS/2 Enablement Kit (and Battle Kit)"
  Written by Susan Alonzo Blocher (SUSANB at RALVM13)
  "The SystemView for OS/2 enablement kit provides marketing and sales
  information for the IBM sales team and remarketers."

  Package: DRKFAQ    version 1 released 95/11/17
  "JUST ADD OS/2 WARP FREQUENTLY ASKED QUESTIONS"
  Written by PSP Elect Mktg Comm. (PSPINFO at AUSVM1)
  "The most common questions asked about the Just Add OS/2 Warp kit."

  Package: FAQS      version 2 released 95/11/17
  "IBM'S OFFICIAL OS/2 WARP FREQUENTLY ASKED QUESTIONS"
  Written by PSP Elect Mktg Comm. (PSPINFO at AUSVM1)
  "Excerpts from IBM's Official OS/2 Warp Frequently Asked Questions
  These excerpts deal with issues that frequently arise during
  installation."

  Package: WCRGUIDE  version 1.1 released 95/11/16
  "OS/2 Warp Connect Reviewers Guide"
  Written by Rob Crawley (RCRAWLEY at AUSNOTES)
  "OS/2 Warp Connect Reviewers Guide including the Adapter Card table
  and Feature Table.  See ANNOUNCE file for additional information."

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A production of Worldwide Marketing Programs
